General Marketing

Evolving Online Shopping Behavior Leads to Increased Opportunities

The trend toward shopping online will continue and accelerate this year, as consumers look to stay safe. This evolving shopping behavior will dramatically affect the potential for companies in the coming year. According to an Accenture survey, 61% of consumers plan to minimize in-store shopping to reduce health risks.  The holidays will not be bright for […]

Your company story can be your greatest asset

Don’t get me wrong. I am not talking about the awards that you have won, the systems that you use, the gigabites of cloud computing that you do… whatever that is? I am talking about your authentic company story. Something that hits the heart strings of your customers in a way that they can relate […]